Dropbox Inc. today announced that it has extended its Dropbox for Business partner program for U.S.-based partners to channel partners in the European Union, the U.K., Australia, New Zealand and Canada.
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The rules of the U.S.-based Dropbox Partner Network program apply to the new regions.
Adam Nelson, head of channel sales and partnerships at Dropbox, said the expansion of the Dropbox Partner Network was driven by "a ton of demand from international partners," explaining that 70% of Dropbox's business occurs outside the U.S. "Just like we've been seeing in the U.S., [international partners'] customers are coming to them and asking for Dropbox for their businesses," Nelson said.
Prior to the expansion of the Dropbox Partner Network outside of the U.S., Dropbox sold Dropbox for Business to international customers directly. "We think the big opportunity is to work with the businesses that are already using Dropbox today to have their trusted IT advisor talk to them about Dropbox for Business and tell them how they can make [it] work for their whole organization," Nelson said.
The company launched Dropbox for Business in February 2013 and the U.S. channel program in June. Nelson said that there are 750 partners signed up for the program in the U.S. He stressed the simplicity of the product, saying managed service partners (MSPs) are typically certified and ready to sell Dropbox for Business within three weeks. "Over 97% of our partners surveyed said that deploying Dropbox for Business was easy," he said.
Dropbox for Business customers with regulatory compliance requirements may need to know where and how their data is stored. According to Dropbox, data is stored at multiple data centers and encrypted at rest and in transit, using 256-bit AES encryption and SSL/TLS for data transfers. The Dropbox for Business Security Whitepaper says, "Corporate and production systems are housed at third-party subservice organization data centers and [MSPs] in the United States," and that Dropbox is responsible for the logical, network and application security of the infrastructure at third-party data centers.