Disaster recovery has been one of those IT services that divides the haves from the have-nots. The latter category includes most -- though certainly not all -- small and medium-sized businesses. Can a venture capitalist office with a staff of 25 afford its own DR infrastructure or fully managed DR services? Most likely. But a dentist's office with four employees? Definitely not.
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Yet the cloud is making disaster recovery (DR), in the form of DR as a Service (DRaaS), more accessible to this segment of the market that is attracted to the idea of only using as much as they pay for -- and only when they need it. That doesn't necessarily mean, however, that small and medium-sized businesses (SMBs) will start breaking down cloud providers' doors demanding DRaaS.
In this week-in-review podcast, site editor Jessica Scarpati and news writer Gina Narcisi dig into what's new on SearchCloudProvider.com for the week of Sept. 17. Tune in as they review the following topics:
- How to market DRaaS to SMBs and how bundling these services can close an otherwise difficult deal; and
- A tip from Frost & Sullivan's Lynda Stadtmueller, who identifies three big reasons some businesses aren't adopting cloud services.
This was first published in September 2012