Microsoft didn't make its fortune by allowing its products to be rebranded by resellers, which made it all the more surprising that the software giant loosened the grip on its branding strategy last week when it announced it would allow partners to resell white-label Microsoft Azure cloud services under their own brands.
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In this week-in-review podcast, site editor Jessica Scarpati and news writer Gina Narcisi discuss what was new on SearchCloudProvider.com for the week of July 16. Tune in as they review the following:
- What Microsoft's decision to white label Azure means for its partners and for its broader cloud strategy.
- A new expert tip that reveals the dark side of operating a highly virtualized cloud -- all of those multi-tenant servers consume a lot of electricity.
This was first published in July 2012